Japanese YouTuber Promotion Report CCPgame EVEonline
March 8, 2023 at 5:59 PM
2023/02/26公開
EVEonline, an MMORPG developed by Icelandic company CCPgames, was promoted by Japanese gaming YouTuber "Tomocha Kobo.
Tutorial-type videos were used to explain the game in an easy-to-understand manner to attract new users.
We also took measures to further motivate new users to play the game by giving them a reward link for 1,000,000 skill points (for approximately 20 days of learning).
The number of plays exceeded 10,000, which is higher than the average number of plays.
The actual number of users was also high, and the promotion was implemented in Japan on an ongoing basis.